The concept of filming in a first person view like they did isn't seen much in music videos as you normally are able to see the main characters in third person. However, I thought the use of the first person was very clever as it was not something I had seen before and thought that the way in which the band members interacted with the camera was very good. An example of one of the interactions I liked is very near the beginning where the band member puts the scarf around whoever was filming. The video also gives the feel that it is actually a person and not just a camera as you see the band members holding the camera woman's hand at a few points and you also see her foot and lap towards the end. This was clever use of the camera and this gave me some inspiration if I was to change the idea of my production. The only drawback with using this in my production is that I need to include a wide range of camera shots and angles and with this method I will only be incorporating one type of shot and it would need very little editing which may bring my grade down unless I was to be very precise with filming and ensuring I make it as perfect as possible.
The video for One Direction - Night Changes can be seen below:
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